When the pandemic forced most museums to close their doors over the last year, many increased their efforts to meet patrons in the digital realm via virtual learning centers and online gallery tours. For the S?o Paulo Museum of Modern Art (MAM), this meant teaming up with the influential game Minecraft to create new avenues…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run
These 18 Campaigns Are Competing for the Coveted Cannes Titanium Lion