December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

These Ads Don’t Tell You What They’re Selling, and Business Is Booming

A new brand called Smarty Plants will take you down a time-sucking rabbit hole of vintage commercials, ’80s pop culture, fantasy, music and sci-fi on its colorful website, which is decorated with digital UFOs. And through its packaging, it promises “free knowledge” to anyone who scans a QR code. The “Get Smarty Plants” Instagram feed…
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