Beer brand Presidente threw the first pitch of its “Be the Presidente” campaign in the form of a 30-second hero video featuring baseball legend Alex Rodriguez. The goal of the campaign is to salute leaders in Latinx culture who challenge stereotypes, defy conformity and help shape their communities for the better, and the stories of…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
How Degree Is Positioning Itself For The World Cup
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run