November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Facebook Warns Of Q3 Slowdown Due To Apple Tracking Restrictions

Facebook’s Q2 advertising revenue soared 56% to $ 28.5 billion year-over-year, though the company warned investors it expects a revenue slowdown beginning in Q3 – the same time it will feel the full impact of Apple’s recent AppTrackingTransparency changes. The total number of ad impressions served across Facebook increased 6%, while the average price per adContinue reading »

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