May 3, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

oOh!media & Lumo unite for Voices of Hope

AUCKLAND, Monday: With NZ back in lockdown, oOh!media NZ and Lumo have joined forces to support mental health advocates Voices of Hope with a nationwide collaborative We Bounce Back programme.

The We Bounce Back programme releases daily videos that share words of encouragement, crafted to provide the public with a glimmer of hope in uncertain times.

The videos are being shared with high schools and will feature across large and small format, on the street and in retail centres across the country.


“The videos are being shared with high schools and will feature in large and small format, on the street and in retail centres across NZ.”


Lumo CMO Hamish Smith said: “We’re excited to team up with oOh! and give Voices of Hope a platform to spread their message of hope to Kiwis across the country.”

Voices of Hope founders Genevieve Mora and Jazz Thornton said: We’re thrilled to have the support of oOh! and Lumo backing Voices of Hope and bringing our mission to the street and retail centres across NZ.”

CREDITS

oOh!media

General Manager NZ: Nick Vile
Head of Marketing: Kelly Harvey
Marketing and Communications Specialist: Amal Siddique

Lumo

Chief Marketing Officer: Hamish Smith
Head of Design & Production: Jamie Snow

Voices of Hope

Co-Founder: Genevieve Mora
Co-Founder: Jazz Thornton
Co-Founder: Hazel Reid


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