Say ‘Candyman’ to Your Phone 5 Times to Trigger This Creepy AR Experience

Universal Pictures is using augmented reality to put you at the center of your own horror movie through a new promotion for the upcoming horror film Candyman, directed by Nia DaCosta and produced by Jordan Peele, who both co-wrote the film with Win Rosenfeld. The web app, developed by agency Powster, prompts users to say…
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