Dispensary in Salem Draws on Region’s Witchy Past for Stigma-Busting Halloween Promotion

With a 20-foot inflatable spider perched on its roof and an overgrown forest recreated just inside the front door, a dispensary in a corner of the northeast U.S. infamous for its witch trials has fully enveloped itself in the creepiness of the season. And though the cannabis retailer captures the spooky thrills of Halloween for…
Adweek Feed