“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Rachel Miller, director of marketing communications at Permission.io. California Attorney General Rob Bonta recently sent enforcement letters that clarify the scope of what is considered a data sale under the… Continue reading »
The post What Constitutes A Sale Under CCPA? Now That We know, There’s No More Plausible Deniability appeared first on AdExchanger.
More Stories
Suntory BOSS Coffee brews ambition in a new campaign
Whittaker’s sweetens the deal
How to get through a media crisis