May 4, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Here Are the Three Diversity Pitfalls Brands Must Watch Out for

Since the Diversity Tipping Point of 2020, the market has been flooded with funding commitments toward racial equity, pledges to hire more Black and Brown talent, and promises from brands that they will do better. According to Edelman’s recent Trust Barometer survey, consumers are more likely to use a brand or stop using a brand…
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