December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

ViacomCBS, Twitter Reach Multiyear Global Agreement

A new multiyear global agreement between ViacomCBS and Twitter will bring premium digital content from hit shows, iconic franchises and live events from the media giant’s entertainment, news and sports brands to the social network. The pact covers all markets worldwide where both companies operate, and financial terms were not disclosed. Brands in the ViacomCBS…
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