May 6, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

A Brand Safety Wake-Up Call For Advertisers With Q.Digital CEO Scott Gatz

Blocklists are still a big problem for publishers, says Scott Gatz, CEO and founder of LGBTQ publisher Q.Digital. Way back in 2019, Gatz wrote a provocative column for AdExchanger with the headline, “Marketers, Do You Know What’s On Your Block Lists?” Unfortunately, the answer to that question is still … no. “I really wish IContinue reading »

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