Content recommendation doesn’t have the best reputation. It’s primarily known for spammy clickbait around the web. But it doesn’t have to be that way, said Alon Rosenthal, CEO and founder of WhizzCo, a startup that allows multiple content recommendation vendors to compete for native inventory so publishers can maximize their yield. Typically, publishers only work… Continue reading »
The post WhizzCo On Why Content Recommendation Needs A Shakeup And A Makeover appeared first on AdExchanger.
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