Christa Pitts didn’t know a career in sales would give her the entrepreneurial foundation to run a global company beloved by families. Pitts–along with her twin sister, Chanda Bell, and their mother, Carol Aebersold–heads up The Lumistella Company, which makes The Elf on the Shelf brand of books, toys, entertainment and immersive experiences that has…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
How Degree Is Positioning Itself For The World Cup
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run