ViacomCBS’s free, ad-supported streamer Pluto TV is focused on growth, not on turning a profit. But as the platform became a $ 1 billion business in 2021, the U.S. side of the business is also going to be profitable earlier than anticipated, ViacomCBS CEO Bob Bakish shared Tuesday. “Pluto in the domestic U.S. today is profitable,”…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Disney Adds to Revamped Marketing Org, Jennifer Creegan to Lead Martech
Together launches Discovery practice
How Halo Collar Uses Data And Incrementality To Raise Both Awareness And Sales