May 10, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Retailers Enter This Year’s Holiday Season With Important Open-Ended Marketing Questions

Retailers and big retail brands typically embark on Q4 with their plan firmly in place. Pricing and promotions, inventory deliveries and expected sales are all known factors. Companies test, learn and implement during the first nine months of the year and by the holidays they should be riding on rails. And tech providers oblige. TheContinue reading »

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