Contextual targeting vendor Peer39 is capitalizing on the craze for all things cookieless with the rollout of a contextual data...
Year: 2021
Following recovery in January, New Zealand’s media agency market has reported a slight decline in advertising expenditure after two months...
Clubhouse may be generating more buzz than Twitter Spaces of late, but the latter won the race to debut for...
Disney laid out an aggressive plan to unify all of its screens, automate more than half of its business and...
Cardlytics dropped $ 275 million on Dosh Monday to access Gen Z and millennial consumers – who don’t bank the...
It takes a strong stomach for a publisher to pull inventory out of the programmatic open marketplace, especially after an...
Most advertisers and ad networks aren’t ready to support Apple’s AppTrackingTransparency (ATT) framework or SKAdNetwork despite an impending “early spring”...
After stepping down earlier this year from her role as global chief marketing officer at Salesforce, Stephanie Buscemi announced yesterday...
Walmart Connect, the retailer’s internal media network for search ads and sponsored product listings on Walmart.com, added a trio of...