May 17, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Expedia Group Brings Travel Back to the Super Bowl

Expedia Group announced that it will run two national ads on Super Bowl Sunday as an optimistic approach to the 2022 travel season. A 60-second spot for Expedia’s home-rental platform Vrbo, will air during NBC’s pregame show in the U.S. and during halftime in Canada. It’s the debut of Vrbo’s new agency partner–Wieden+Kennedy–and is the…
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