December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Precise TV Partners With IRIS.TV To Bring Contextual Targeting To The Big Screen

With the looming threat of privacy crackdowns across the globe – and big platform changes coming – contextual advertising is starting to look pretty good again. And not just on the open web – on TV, too. On Wednesday, Precise TV, a kid-safe contextual advertising platform for YouTube, announced a partnership with video data platformContinue reading »

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