Getting In The Weeds On Identity With Merkle Global CEO Michael Komasinski

What can marketers do to separate the snake oil from the good stuff when it comes to identity resolution and cookieless technology? In a nutshell: “Buyer beware,” says Michael Komasinski, newly appointed global CEO of Merkle, the performance marketing and data-focused arm of Japanese holding company Dentsu Aegis. Komasinski is new to the role – he… Continue reading »

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