Traditionally, digital out-of-home (OOH) inventory is grouped by venue type. But programmatic buyers want to know exactly what they’re bidding...
Getting
Retail’s Big Show, the NRF’s annual flagship event in New York City earlier this week, is where you go for...
Samsung Ads built a new integration with Amazon Publisher Cloud (APC), which is a clean room solution within the larger...
Following its latest product releases, some industry insiders see the writing on the wall. Adweek Feed
AUCKLAND, Today: Westpac New Zealand has introduced Closer, a fresh communications platform from Saatchi & Saatchi NZ, Spark Foundry NZ...
Speaking My Language Duolingo is getting half-serious about advertising. The language learning app has a base of 47 million daily...
Google's penalties were pretty lenient; brand crossovers may have gone too far; and why so many ad tech leaders are...
The Late Show is ending in 2026, but what happens to the rest of late night TV? Adweek Feed
What do cannabis, politics and financial services have in common? Besides the fact that they can give you an awful...
This is a challenging time for grocery-store brands. For example, last month, McKinsey published a report on 18 “arenas of...