May 4, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

NFL Seeks Recruits in Super Bowl Ad Teasers

When the average age of a National Football League player is 26 and the average age of the league’s viewers is 50, there can be some disconnect over what constitutes an NFL “star.” The NFL’s teasers for its two-minute Super Bowl ad, scheduled right before halftime, feature a lot of familiar, middle-aged faces. Michael Strahan…
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