While the Los Angeles Rams were battling the Cincinnati Bengals during Super Bowl 56, another battle was taking place off the field. Between 6 p.m. and 10 p.m. ET on Sunday, Feb. 13, ecommerce analytics firm Profitero detected 6,548 instances of brands hijacking competitors by purchasing key search terms and appearing on product pages across…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Reefton Distilling Co. first NZ whisky distillery to be Bcorp certified
Want a Leg Up in the Ad Industry? Start in the Restaurant Business
Smart TV Makers Try Alt IDs; Podcast Ad Revenue Slumps