This Esports Agent Credits Video Games—Not Coaching—for His Career

Greg Via broke into sports marketing by helping Michael Jordan sell Gatorade. He pulled Derek Jeter, Roger Federer, Tiger Woods and Thierry Henry together to pitch Gillette razors. But one big name explains his switch from traditional sports superstars to esports personalities: Duke Nukem. “I was a closet [gamer] when I was at Gatorade: I…
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