TikTok is lacing up its skates in a partnership with the National Hockey League and National Hockey League Players’ Association, which was revealed Wednesday. The video creation platform said the #hockey hashtag has tallied some 12.3 billion global views, and the @NHL account is up to 1.7 million followers, with accounts of NHL teams totaling…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
The 14 Most Important Things TV Execs and Insiders Learned in 2024
The Year in Weather: The Weather Channel and Fox Weather Enjoyed Significant Viewership Spikes
‘Don’t take things too seriously”: Cassidy Meredith looks back on 2024