AUCKLAND, Thursday: A study by the Out of Home Media Association Aotearoa and Analytic Partners has identified “genuine opportunities” for...
Month: February 2022
Diversity, equity and inclusion (DEI) efforts have been on a long road to get to where we currently are, with...
Magnite has always been an SSP. But lately, it’s only had CTV on its mind. Its total Q4 revenue for...
Following on from their successful ‘Shark’ TVC, LifeDirect and Pitchblack Partners have launched the next chapter of the ‘Unexpected Happens’...
PacSun and Eddie Bauer are bringing more versatility to outdoors wear with a brand new celebrity partnership. The former recently...
Everyone and their mother is becoming an advertising company. And that trend took another step forward on Thursday with the...
As Kiwibank celebrates 20 years, it is marking the significant milestone by revealing a new brand identity. Kiwibank chief executive...
Comcast Advertising, the largest multichannel video distributor, announced today that it's providing media measurement company VideoAmp a license to use...
Programmers are busily making their selections for Team Alternative Measurement. On Thursday, Comcast announced its first pick: VideoAmp. “New types...
AUCKLAND, Today: Rockit Apple global marketing GM Julian Smith – fresh from collecting Rockit’s Gold, Silver and Bronze at the...