Marketers, Stop Procrastinating On Cookieless

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Nitin Rabadia, commercial director, Kepler Group. As an industry, we’re guilty of procrastination. With just months until third-party cookies are deprecated, so many advertisers are still twiddling their thumbs. Some… Continue reading »

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