May 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Meta Is Consolidating Its ML-Powered Ad Offerings Into One Portfolio

Meta is bringing all of its automated ad products together under a single roof. Meta Advantage, which is what Meta is calling its new suite, may sound like a health plan but is really a home for Meta’s existing automated tools, including lookalike expansion, automated app ads and automatic placements, as well as the futureContinue reading »

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