Malt Whisky Tomatin Wants to Be Your New Family Heirloom

As it approaches its 125th anniversary, Scottish Highland whisky brand Tomatin has released a brand campaign that aims to position it as a product that can be passed along through generations. Titled “To What Matters,” the six-week TV and cinema campaign highlights people embracing the important moments in life, featuring the exploits of a man…
Adweek Feed