December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Snapchat Adds Dynamic Stories for Discover Premium Content Platform

Snap Inc. unveiled a new format for its Discover premium content platform, Dynamic Stories. Dynamic Stories taps Snap publisher partners’ RSS feeds and automatically creates Stories from the content they are creating on the web, updating in real-time, which gives Snapchatters access to news content as it breaks. Snap said the new feature gives publishers…
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