December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

You Better Drink: the Team Behind RuPaul’s Drag Race Launches Canned Cocktails

The producers of RuPaul’s Drag Race–and shepherds of the TV property’s expanding media and events empire–are breaking into consumer packaged goods for the first time with a line of canned cocktails. The beverages launch for pre-sale Friday under the House of Love brand and will include flavors like watermelon vodka, tangerine margarita and strawberry daiquiri…
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