With women’s pro sports on a steady uptick in sponsorship and popularity, it’s become increasingly difficult to explain the comparative lack of coverage female athletes receive through online and print sports publications. Fortunately, people are working both on and off the field to change this. The Portugal-based sports advocacy group Raparigas da Bola is teaming…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Marketing Morsels: Hidden Valley Ranch, La-Z-Boy, Topps & More
Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession Drama
Ally Financial Revives ‘Banksgiving’ With A TikTok Twist