May 3, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

A Taste of the Greener Future With Clif Bar and Pepsi 

Having an eco-friendly brand strategy has taken center stage for leaders in the food and beverage space in recent years. Pepsi’s chief marketing officer, Todd Kaplan, and Clif Bar & Company’s svp of impact and communications, Roma McCaig, joined a panel at Adweek’s Sustainability Summit to discuss their companies’ latest sustainability initiatives — from procurement…
Adweek Feed