By Rémi Lemonnier, co-founder and president, Scibids The apocalyptic headlines about cookie deprecation and the shift toward privacy have slowed somewhat – but don’t get too comfortable. Regulators around the world remain emphatic about privacy, big ad tech still plans big deprecation and a cookieless future for ad tech will be here before you know… Continue reading »
The post Next-Gen Media-Buying AI Eliminates The Privacy Versus Performance Trade-Off appeared first on AdExchanger.
More Stories
WPP Will Bring Employees Back to the Office Four Days a Week
TNT Sports Puts an Unrivaled Studio Team Behind New Women’s Basketball League
Adtech M&As Have Skyrocketed. What Else Is in Store for 2025?