May 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Post-IDFA Era Ain’t Bad, With IronSource CRO Omer Kaplan

When Google announced the Android Privacy Sandbox in February – and subtly heralded the coming end of the Google ad ID – Google gave developers loads of lead time to prepare. Google is putting out proposals over the course of this year with a beta release scheduled for sometime in Q4. Makes sense. Advertising is Google’sContinue reading »

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