November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Leo Burnett’s Haunting ‘Lost Class’ Honored at ADC Awards

Change the Ref and Leo Burnett Chicago generated massive attention with “The Lost Class,” a stunt that fooled vocal gun advocates into speaking at a memorial event for slain students. Nearly a year later, the campaign against firearm violence is getting a second round of attention as it wins a litany of creative awards. At…
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