This is the unlikely story of an Israeli social casino game app and its partnership with the Myrtle Beach Pelicans, a Minor League Baseball team in South Carolina. Offline partnerships might seem like an unlikely avenue for a math-minded performance advertiser to go down, but performance marketing post-ATT is a whole new ball game. Appleās… Continue reading »
The post Can Offline Partnerships Be A Home Run For Mobile Performance Marketers? appeared first on AdExchanger.
More Stories
City Cast, Unprofitable but Expanding, Finds Podcast Traction in a Radio Model
WM New Zealand works with The Goat Farm on rebrand
Scope Media rebrands as Scope Communications