“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by George Leon, chief strategy officer at Hawthorne Advertising. The midterm election season will be here before we know it. The 2018 election season disrupted formerly stable patterns. This year, the lack of stability might… Continue reading »
The post Buckle Up, Media Planners: The 2022 Midterms Will Be Tough On Advertisers appeared first on AdExchanger.
More Stories
Marketing Morsels: Hidden Valley Ranch, La-Z-Boy, Topps & More
Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession Drama
Ally Financial Revives ‘Banksgiving’ With A TikTok Twist