November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

A Marketer’s Guide to the Key Differences Between the State-wide Privacy Laws

The continuing absence of a federal privacy bill means that the patchwork of state-wide privacy laws, spurred by California’s privacy law (CPRA) in 2020, makes it increasingly difficult for nationwide companies to manage compliance on a state-by-state basis. The CPRA comes with a level of granularity that other states lack, but “leaves it to the…
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