November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Let’s Write An Obit For Ad-Based Death Sites; Amazon Go Go Go, Ramping Up Store-Based Ad Tech Chops

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Programmatic Grave Robbers Caity Weaver, a New York Times Magazine writer, shined a light on a gross and morbid open web practice – death-related news as an online advertising funnel.  Weaver paid $ 900 to publish an obituary for her mother in her local paper.Continue reading »

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