Google has tried – and so far mostly failed – to get its customers on board with major new migrations for its online advertising platform. There was the Ads Data Hub switchover, kind of, and the move away from third-party cookies … which was supposed to happen already. We’re still waiting. This time, though, Google means… Continue reading »
The post The Big Story: Google Wrestles With An Analytics Overhaul, While The Ad Tech Market Preps For A Downturn appeared first on AdExchanger.
More Stories
Resume Rewind: How C2 Montréal CEO Anick Beaulieu Got Hooked on Global Commerce
Ecotricity and Colenso work towards a cleaner greener Aotearoa
Overnight Cable News Ratings for Oct. 22-24: Kamala Harris Town Hall Benefits CNN