May 17, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Greenpeace Shamed Fossil Fuel Allies at Cannes Lions

At some stage earlier this year, a Greenpeace planner (presumably) whipped together a brief. Get: Sun-kissed agency owners and network bosses. To: Stop working with fossil fuel companies. By: Showing that fossil fuel is killing the planet, and any agency assisting with that crime should be made to feel complicit. Budget: The cost of an…
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