Unity will merge with ironSource in an all-stock transaction that values the latter at $ 4.4 billion. If you perform a Control-F search for the word “synergy” (and “synergies”) on a transcript of the investor call announcing the merger on Wednesday morning, you’ll get 21 hits. “Synergy” is a buzzword, but it describes the rationale behind… Continue reading »
The post Unity Is Set To Acquire IronSource For $ 4.4 Billion appeared first on AdExchanger.
More Stories
Progressive Insurance Will Not Return to Super Bowl After Last Year’s Overtime Ad
David Beckham Discovers His Secret Twin Brother in Stella Artois Super Bowl Teaser
CNN Revamps Weekday Programming Schedule Amidst Layoffs