May 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Patrón Invites Fans to the #PatronTequilaverse, a Virtual Pop-Up Experience

Patr?n has hosted pop-ups around the globe to immerse consumers in its brand, showcasing the history of the margarita in London in February and celebrating Mexican culture with a “Residencia Patr?n” event in New York in March. Now the tequila brand is letting consumers get in on the experience no matter where they live by…
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