Are public ad tech companies totally screwed? “Um, do you want the short answer?” said Rocco Strauss, a partner at independent equity research firm Arete Research. “Because the short answer is … yes,” Strauss said. Although upfront commitments for the second half of the year may delay the inevitable, platform privacy changes and recession fears… Continue reading »
The post What The End Of Days For Ad Tech Might Look Like appeared first on AdExchanger.
More Stories
DoorDash and Live Nation ANZ announce three year partnership
Nielsen survey show magazine audiences on the rise
Google Dodged a Breakup, but Experts Say Alternatives Are Misdirected