TvScientific Bets On CTV As A Performance Channel

An interview withMatthew KoontzHead, Product“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. After this exclusive first look for subscribers, the piece by AdExchanger’s Alyssa Boyle will be published in full on AdExchanger.com tomorrow. CTV scales. But does it perform? Matthew Koontz started his career at Arnold Worldwide… Continue reading »

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