May 4, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Film Construction adds top Aussie photographer Jason Ierace

The newly minted Stills Division has announced the addition of Sydney-based lifestyle and portrait photographer, Jason Ierace.

“Meeting Jason has been a dream from the get-go. He’s an accomplished photographer with a clear love of the craft. His clean and breezy style makes a great addition to the New Zealand market,” says Executive Producer and Photographer Victoria Baldwin.

Baldwin adds: “Travel is back and it’s exciting to expand the horizons for Kiwi brands to access Aussie talent, especially someone like Jason. His easy-going nature, coupled with extensive experience makes him a top choice for many briefs.”

Having studied design and photography, Ierace worked a clutch of years as an art director before returning to his original passion, photography.

Fascinated by light, people, experiences, emotions and the broad depth of humanity, Ierace loves to capture the honesty of life, the in-between moments and the true character of his subjects. He combines his inherent keen eye for design with years of technical knowledge to produce work that is clean, polished and captivating, under any conditions.

Ierace’s impressive client portfolio includes Singapore Airlines, SAMSUNG, Heineken, Tourism Australia, Speedo, Dairy Farmers, Whitsundays Tourism, Destination NSW, Transport NSW, Benefit Cosmetics, Ella Bache, QV Skincare, Allianz and FOXTEL.

Ierace’s work has been exhibited worldwide, with Lurzers Archive having recently included his work in their issue of Best 200 Ad Photographers Worldwide for 20/21.

When he manages to find some time to himself, Ierace can be found pursuing personal projects, surfing and chasing his two kids and dog around on Sydney’s Northern beaches.

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