AdExchanger Talks: How To Hold Each Marketing Dollar Accountable

A podcast interview withNikhil LaiSenior Analyst, Performance MarketingForresterForrester senior analyst of performance marketing Nikhil Lai will be speaking at AdExchanger’s Programmatic IO conference on October 17-18 in New York City. Click here to register. With measurement and identity in flux and an economic downturn looming, marketers care more about business outcomes. They want to hold… Continue reading »

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