If you’ve been on TikTok within the last 18 months, you’ve come across the various videos of young women going through the sorority recruitment at their universities process describing their outfits. The common denominator was one brand: Kendra Scott jewelry. As the videos started to gain more attention, the Kendra Scott team showed them to…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
How Degree Is Positioning Itself For The World Cup
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run