November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

A Place For Mom Consolidates Media Without a Review, Naming Horizon Media AOR

Ahead of a holiday season, the senior living advisory service A Place For Mom (APFM) has named Horizon Next, a division of Horizon Media, its media agency of record in a move to consolidate its media mix. The independent U.S. agency, which has managed traditional media investments for the brand since 2020, won its digital…
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