Global advertising spend is set to increase at a slower pace by 3.8% next year, reaching $ 740.9 billion and it is predicted to strengthen the year after at 4.8% despite the economic slowdown currently faced by the world economy with Retail Media expected to grow by over a fifth. According to Dentsu’s bi-annual Global Ad…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Laura Tupou takes on the weather in new role
Revolving Door Roundup: New Administration, New Assignments for CBS News’ D.C. Bureau
Out-of-home advertising hits new heights in Aotearoa during 2024